Greetings,

As you know, on May 26th the results for the 7th Annual GMAC Insurance National Drivers Test were released to the public and the media coverage is rolling in. The 2011 survey revealed that about 36.9 million drivers – roughly 18 percent – would not pass the drivers test if taken today.

This year we’ve had remarkable media coverage and it just keeps coming!  Below are just a few examples of some of the amazing media results we’ve seen so far:

CBS MoneyWatch:
Drivers Test: Could You Pass It Now?
Click here to read the full article

New York Times:
What to Do at a Yellow Light? And Other Things American Drivers Don’t Know
Click here to read the full article

Reuters:
GMAC Insurance Study: Nearly 1 in 5 American Drivers Unfit for the Road
Click here to read the full article

Look for coverage of the GMAC Insurance National Drivers Test in your local market. Also, don’t forget to share these results with your policyholders to position yourself as the expert on safe driving and this nationwide campaign.
 
How do you think you’d do on the test?

GMAC Insurance Study: Nearly 1 in 5 U.S. Drivers Unfit for the Road

Visit www.gmacinsurance.com and click on the National Drivers Test button to take the test and see how you size up when it comes to knowing the rules of the road.  If you’re on Facebook, don’t forget to check out the National Drivers Test Facebook App where you and your policyholders can “challenge a friend” to take the test!

Follow media coverage of this year’s results on the National Drivers Test Twitter page (@driverstest) and “retweet” content that will get your own followers interacting with each other. Utilize the National Drivers Test to position your agency or brokerage as the expert insurance agency in your area and look for content that you can use all year long!

 

 
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